Jeep® brand launches 360° view off-road test drives on Facebook
Jeep is the first automotive brand to offer an off-road test drive with a 360° view
Video footage of the Jeep Cherokee filmed in Agafay Desert (Morocco) on Facebook
Special video footage dedicated to the world of surfing available on the same page
JEEP CHEROKEE 360°
Consistent with its pioneering spirit, Jeep® is the first automotive brand to provide video footage with 360° technology on Facebook. Launched first on YouTube and then on Facebook some weeks ago, these videos are made using special video cameras that simultaneously record the images from various angles, allowing users to choose their preferred perspective.
By accessing directly from the Jeep-People Facebook profile, users can “climb aboard” the Jeep Cherokee, next to a professional driver, busy negotiating a challenging trail in the Agafay stone desert. The footage was filmed a few months ago in Morocco when a convoy of Cherokee Trailhawks tackled a raid to test its extraordinary qualities in off-road driving. The car has, as standard, the Selec Terrain® system, Jeep® Active Drive Lock four-wheel drive system, SelecSpeed Control, which maintains the set speed, and the exclusive “Rock” mode with “4WD -Low” function that fully exploits the Rear Differential Lock. Today, the images are available on Facebook in the 360° videos that allow users to choose between a view from inside or outside the Jeep Cherokee, the model that is true to tradition yet features a cutting-edge design.
JEEP CHEROKEE- JEEP CHEROKEE – GO ANYWHERE, DO ANYTHING
Again, on the official Jeep-People profile on Facebook, users will find video footage filmed using the same technology and dedicated to the world of surfing, a sport whose values of freedom, passion and adventure the Jeep brand shares. Users selecting these videos will find themselves on a surfboard riding the waves of the most famous locations in California or Mexico and may travel virtually through a genuine wave barrel, or do some tricks, freestyle, like a real surfer. For the first time, the videos are filmed at 360° on a surfboard: a unique experience for surf fans that Jeep offered in all the EMEA stages of WSL. The global partnership was announced last May. Jeep is Global Partner and exclusive official car of WSL for the European events of the WSL Championship Tour, which will end in October with the men’s competition in Portugal (Moche Rip Curl Pro Portugal, 20 - 31 October 2015).
These 360° videos are now appearing on social media and are the same used in the virtual reality experiences that Jeep offered to the public and fans during the summer events using Samsung Gear VR technology.
Shown in the bottom left-hand corner of the Facebook screenshot, this 360° footage can only be viewed on a computer or on mobile devices with Android. The user moves the cursor to change the viewing angle whereas, on a mobile device, the user has to slide their finger on the screen or turn the device itself.
All information on this site is only for informational purposes and not being a public offer which is defined by Article 437 of the Civil Code of the Russian Federation.
The manufacturer reserves the right to change specifications and prices at any time without prior notice.
1Maximum benefit is reached when purchasing Jeep® Grand Cherokee, Jeep® Cherokee, Jeep® Renegade vehicles with participation in “Compensation for Tarde-in” program2. The action is valid from January 1st, 2017 till January 31, 2017 and is valid for a limited set of vehicles, located at FCA Russia AO compound. Details regarding availability of vehicles, and specific amount of advantage for a certain model within this action are available at Jeep official dealers.
2The benefit with the purchase of vehicles under the "Compensation for Trade-in“ program, implemented by the distributor, together with the authorized dealers. This program allows you to benefit 90 000 rubles on Jeep® Renegade, Jeep® Cherokee and 140 000 rubles on Jeep® Grand Cherokee, with Trade - in (exchange of used cars for new) scheme of purchase. The offer is limited and valid until January 31, 2017. Details from official dealers Jeep.
3Buying a car on credit: Tariff with life insurance, included in credit. CASCO insurance policy is mandatory. Minimum possible amount of the loan is 50,000 Rubles, maximum – 6,500,000 Rubles. In case of untimely payment of interest and repayment of the loan, a fee of 0.1% will be charged to the borrower of the amount of untimely paid interest and a part of outstanding loan debt for each day of delay. Loan program Chrysler Finance/Jeep is provided by Rusfinance OOO, a license of the Central Bank of the Russian Federation is № 1792 of 02.13.2013. In case of repayment of the loan through other credit organizations, payment systems or the Russian Post an additional fee for transfer will be charged.
4Price for Jeep® Grand Cherokee vehicle relevant for Laredo specification with petrol engine 3.0L, model year 2016. Price for Jeep® Cherokee vehicle relevant for Sport FWD specification with petrol engine 2.4L, model year 2015.